Salesforce
Clouds
Discover our broad portfolio of Salesforce solutions to boost your marketing automation & CRM
Marketing Cloud:Transform Your Customer Engagement
Marketing Cloud is Salesforce’s comprehensive marketing automation platform that empowers businesses to create personalized customer journeys across multiple channels, including email, web and mobile. It enables marketers to understand their B2C and B2B audience better, optimize campaigns, and measure results effectively.
- Campaign Strategy and Implementation: We help design and execute targeted marketing campaigns that resonate with your audience
- Complex Multi-Cloud Architecture: We architect and develop scalable Marketing Cloud solutions, integrating with other Salesforce clouds and external systems through APIs and custom data models
- Journeys & Automations: We develop custom workflows with Automation Studio & Journey Builder to orchestrate campaigns in multi-channels
- Data Integration and Segmentation: We optimize data connections between systems, creating unified profiles and implementing advanced segmentation for targeted messaging
Account Engagement: Align Marketing and Sales for Success
Account Engagement is a robust B2B marketing automation tool that aligns marketing and sales efforts, enabling businesses to nurture leads effectively and drive conversions. It automates marketing tasks and provides insights to enhance lead management.
- Lead Generation and Management: We implement strategies to attract and nurture leads throughout the sales funnel
- Email Marketing and Personalization: Our team crafts personalized email campaigns that resonate with your target audience
- Campaign Automation: We automate repetitive marketing tasks to increase efficiency and effectiveness
- Sales and Marketing Alignment Strategies: We help bridge the gap between sales and marketing teams for improved collaboration
Data Cloud: Unlock Insights from Your Marketing Data
Data Cloud is a powerful platform that allows businesses to unify and activate their customer data, providing insights that drive personalization and informed decision-making. It helps organizations break down data silos and leverage real-time data for enhanced customer experiences.
- Data Integration and Management: We assist in integrating disparate data sources to create a single view of your customers
- Segment Creation and Analysis: Our experts help create detailed customer segments for targeted marketing efforts
- Cross-Cloud Data Activation: We enable seamless data flow across Salesforce clouds, maximizing your investment
- Privacy and Compliance Guidance: We ensure that your data practices comply with regulations like GDPR
Marketing Cloud Growth Edition: Empower Small Businesses with AI-Driven Marketing
Marketing Cloud Growth Edition is Salesforce's newest offering designed specifically for small to medium-sized businesses (SMBs). It's built on the Einstein 1 platform and integrates CRM, AI, and data capabilities to help SMBs drive growth efficiently.
Key features include:
Key features include:
- Direct integration with Salesforce Core platform
- Access to Data Cloud for advanced data management
- AI-powered tools for content creation and optimization
- Simplified email marketing and campaign management
- AI-Driven Marketing Strategy: We implement tailored marketing strategies leveraging Einstein AI capabilities to create personalized content, optimize campaign timing, and enhance customer engagement across channels
- Data Cloud Integration and Activation: We set up and optimize Data Cloud integration, unlocking the full potential of your first-party data
- Cross-Cloud Data Activation: We enable seamless data flow across Salesforce clouds, maximizing your investment
Personalization: Deliver Tailored Customer Experiences
Salesforce Personalization tools enable businesses to deliver tailored experiences in web, app and email by leveraging customer data and deriving next best actions using AI.
- Real-time Personalization Strategy: We design and implement tailored strategies to deliver personalized experiences across web, mobile, and email channels using real-time customer data and behavior
- Implementation and Integration: We manage the end-to-end implementation of Interaction Studio, ensuring seamless integration with your existing Salesforce ecosystem and other marketing technologies
- Cross-Channel A/B Testing Optimization: We implement and manage multivariate testing across web and app experiences, leveraging real-time data to optimize personalization efforts
- AI-Powered Predictive Personalization: We implement and configure Einstein AI capabilities within Personalization to forecast customer behavior, automate content selection, and deliver hyper-personalized experiences across all digital touchpoints
Einstein AI: Harness the Power of Artificial Intelligence
Einstein AI integrates artificial intelligence capabilities into Salesforce applications, providing businesses with predictive insights and automation. It helps organizations make data-driven decisions and enhance customer interactions.
- Einstein Lead Scoring and Behavior Analysis: We set up AI-powered lead scoring and behavior tracking to prioritize prospects and identify optimal engagement moments
- Einstein Engagement Optimization: We implement AI-driven tools to optimize email timing, content, and segmentation, enhancing overall campaign performance and customer engagement
- Predictive Customer Insights: We utilize AI-powered analytics to unify customer data and generate actionable insights, informing targeted marketing strategies
- AI-Driven Real-Time Personalization: We implement Einstein AI capabilities to deliver hyper-personalized, dynamic content across all customer touchpoints based on real-time behavior and preferences
- AI-Assisted Campaign Creation: We leverage AI to streamline audience segmentation and automate content generation, enabling faster and more efficient campaign development
Sales & Service Cloud: Elevate Customer Relationships and Drive Growth
Salesforce Sales and Service Cloud combine to create a powerful CRM platform that streamlines sales processes and enhances customer service operations. Sales Cloud empowers sales teams to manage leads, opportunities, and customer data efficiently, while Service Cloud enables support teams to deliver exceptional customer experiences across multiple channels.
- CRM Strategy and Implementation: We design and deploy tailored Sales and Service Cloud solutions aligned with your business objectives
- Process Automation: We create custom workflows and automations to increase efficiency and productivity
- Integration and Data Management: We integrate Sales and Service Cloud with other systems and optimize data flow for a 360-degree customer view
- Analytics and Reporting: We develop custom dashboards and reports for actionable insights and performance tracking
Agentforce: Revolutionize Your Business with Intelligent Automation
Agentforce is Salesforce's cutting-edge suite of autonomous AI agents that support employees across customer service, sales, marketing, and commerce. These intelligent agents can analyze data, make decisions, and perform tasks like answering customer inquiries, qualifying sales leads, and optimizing marketing campaigns, all while seamlessly integrating with existing Salesforce ecosystems.
- AI Strategy and Implementation: We help design and deploy Agentforce solutions tailored to your specific business needs
- Custom Agent Development: We create and customize AI agents for various roles and industries using Salesforce's low-code tools
- Integration and Workflow Optimization: We integrate Agentforce with your existing systems and optimize workflows for maximum efficiency
- Training and Change Management: We provide comprehensive training and support to ensure smooth adoption of Agentforce within your organization
Loyalty Cloud: Forge Lasting Customer Relationships and Drive Brand Advocacy
Salesforce Loyalty Cloud is a robust platform designed to create, manage, and optimize B2C & B2B customer loyalty programs. It enables businesses to engage customers with personalized rewards, track member behavior, and analyze program performance across various channels, fostering long-term customer relationships and increasing brand loyalty.
- Loyalty Program Strategy and Design: We help conceptualize and structure loyalty programs that align with your brand and customer expectations
- Implementation and Integration: We deploy Loyalty Cloud and integrate it with your existing Salesforce ecosystem and other relevant systems
- Personalization and Segmentation: We develop targeted loyalty initiatives using advanced segmentation and personalization techniques
- Analytics and Optimization: We set up comprehensive reporting and analytics to measure program effectiveness and drive continuous improvement